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Tag: January 2018

education

The True Cost of Education For Your Team

In every dealership or business, mine included, leaders analyze and wonder how an investment in ongoing education for employees impacts our bottom line. We...
communicator

Becoming a Master Communicator

Your dealership puts a large amount of effort in helping to ensure your teams can communicate with each other and with your customers so...
website

Changing your Website? Here’s What You’ll Need From Start to Sale

There’s a big issue that dealerships are running into with their websites. Consumers are visiting dealership websites, sure — but they aren’t staying on...
eye contact

5 Reasons Why You Don’t Close the Deal

Way too many salespeople spend too long selling and too little time closing. These two things—selling and closing—are completely different arts and you need...
employee improvement

Creating Excellent Employees with Employee Improvement Plans

We all know the foundation for a great Service, Parts or Body Shop department or any venture really, is great employees. But if you...

Overcoming Your Self-Objection

What's the biggest objection that you're going to get today? Price? Payments? Interest rate? Jonathan Dawson says that your biggest objection might actually be...

CRM Managers, BDRs, and How to Be Successful

On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Altering the Language Being Used in Your Dealership

On this week's episode of Kain & Co., David Kain talks about the use of outdated language in the dealership and how customers may...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...