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Snapchat

How To Use Snapchat In Your Dealership’s Marketing

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Snapchat, in the world of social media, is relatively new.  Social media in the automotive retail world is also a relatively new idea.  As...
Customer-Centric Websites

Using Customer-Centric Websites to Boost Sales

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Forward-thinking dealers will utilize improved technologies to turn website visits into increased sales. BY DENNIS GALBRAITH AND GINO CIPPERONI Dealers hear a great deal about...