TSLA376.1602.44%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2200.35%
HMC24.330-0.15%
TM192.300-3.78%
CVNA409.1706.15%
PAG160.5000.5%
LAD274.870-1.52%
AN203.2000.23%
GPI340.9501.17%
ABG203.0901.08%
SAH71.8400.62%
TSLA376.1602.44%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2200.35%
HMC24.330-0.15%
TM192.300-3.78%
CVNA409.1706.15%
PAG160.5000.5%
LAD274.870-1.52%
AN203.2000.23%
GPI340.9501.17%
ABG203.0901.08%
SAH71.8400.62%
TSLA376.1602.44%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2200.35%
HMC24.330-0.15%
TM192.300-3.78%
CVNA409.1706.15%
PAG160.5000.5%
LAD274.870-1.52%
AN203.2000.23%
GPI340.9501.17%
ABG203.0901.08%
SAH71.8400.62%


Bob Lanham

CarNow

How dealers enhanced the purchasing process in response to the growth of digital retail

- January 24, 2023
On today's episode of Inside Automotive, Bob Lanham joins the show. Lanham was the former Head of Automotive Retail at Meta, and is now the Senior Vice President of OEM Relations...
Sales & Marketing Daily Automotive News

How consumer privacy controls are reshaping auto marketing strategies

- April 4, 2022
As privacy laws expand giving consumers more control, what type of impact is this having on you, the advertiser? And what can you do about it? Today on Inside Automotive,...
Sales & Marketing Featured

Meta’s Bob Lanham on where to focus your car dealership’s marketing strategy in 2022

- January 5, 2022
How are your marketing dollars being spent in this new year? With so much transformation happening in and around retail automotive, it may be tough trying to figure out where...
Sales & Marketing Featured
auto industry

3 auto industry trends that will become more important in 5-10 years

- November 23, 2021
We often talk about dealer profitability, digital retailing, sales training, and other subjects related to what’s currently happening in the auto industry. However, today we take a step back or...
Sales & Marketing Featured

3 automotive marketing trends to watch in Q4 with Facebook’s Bob Lanham

- October 11, 2021
There are trends dealers must understand and adapt to thrive in today’s market. On today’s show, Facebook is giving us some insight into three trends to consider as we approach...
Featured Headlines

Making the most out of your marketing strategy in today’s climate

- August 30, 2021
As low inventory and chip shortages stick around, should dealers cut back or double down in their advertising spend? On today’s show, we’re pleased to welcome back Bob Lanham, Facebook’s...
Sales & Marketing Featured

Where the auto industry is, and where it needs to go – Bob Lanham, Facebook

- July 20, 2021
Car dealers and other retail professionals in the automotive industry recently came together in Napa, California for the annual Digital Marketing Strategies Conference. Among the speakers was Facebook’s Head of...
Sales & Marketing Featured
Roger Love

How much value does social media marketing bring to car dealerships?

- April 6, 2021
On the latest edition of Straight to the Point, host Frank J. Lopes is joined by Bob Lanham, Head of Automotive Retail for Facebook. Lopes and Lanham have a conversation...
Headlines
Facebook

Facebook’s Bob Lanham discusses 2021 marketing trends and what’s next for the platform

- December 22, 2020
2020 has been an unforgettable year for the automotive industry for a variety of different reasons. As we look back on the year in automotive retail, we want to hear...
Sales & Marketing Featured
digital marketing

Today’s best digital marketing strategies and practices for car dealers

- October 27, 2020
In this competitive landscape, how do you get consumers to come to you? That’s the million-dollar question. Since the start of the COVID-19 pandemic, digital marketing efforts have made a...
Sales & Marketing Auto News

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