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In this dynamic interview with Jen Suzuki, we delve into the art of relational selling versus transactional selling and going beyond the sale

Relational vs. transactional strategies for lasting customer loyalty

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Welcome to the world of loyalty-based selling strategies, where every interaction is a step towards forging lasting connections and creating memorable experiences. In this...

How the right automotive CRM can help during the inventory crunch

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In a time where a chip shortage has led to a decline in inventory available and an increase in vehicle acquisition costs, having a...