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Suzuki explains the importance of value-based selling, offering actionable insights to help dealerships build long-term customer loyalty

Value centric selling for service and sales teams: Communicating client benefits...

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Join us on the latest edition of Loyalty-Based Sales Strategies, as Jen Suzuki shares game-changing sales strategies designed to empower both sales and service...
Today's edition of Loyalty-Based Sales Strategies, Jen Suzuki shares invaluable insights on how incorporating video can change dealers' sales

Visual video impact is poppin’ – Harness the power of video...

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In today's fast-paced automotive market, dealerships constantly seek innovative ways to engage customers and streamline their operations. On today's edition of Loyalty-Based Sales Strategies,...
On today's episode of CBT Now, we're evaluating the findings of Cox Automotive's 2024 Path to EV Adoption Study. Vanessa Ton informs dealers.

Vanessa Ton discusses the barriers and opportunities for EV adoption by...

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According to Kelley Blue Book, EV sales in the U.S. market surpassed 1 million units for the first time in 2023, but not everyone...
The U.S. DOJ has issued subpoenas to Tesla as part of the EV maker's ongoing investigation into its autopilot technology, and other claims. 

DOJ issues subpoena to Tesla for ongoing Autopilot investigations

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The U.S. Department of Justice (DOJ) has issued subpoenas to Tesla as part of the EV maker's ongoing investigation into its driving range, autopilot...
On the latest episode of Auto Marketing Now, Brian Pasch tackles the primary issues dealers face selling electric vehicles to anxious clients 

Navigating Google’s GA4 update: A guide for dealerships

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Welcome to another episode of Auto Marketing Now, with Brian Pasch, founder of PCG Companies and auto marketing expert, who continues delivering insight into...
brand loyalty

Brand loyalty among new car owners weakens, J.D. Power finds

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According to the J.D. Power 2023 U.S. Automotive Brand Loyalty Study, more consumers are opting to forgo brand loyalty as new car inventory and...

Supply chain problems still hindering auto sales—Is there an end in...

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We know that successful dealership operations primarily rely on strong vehicle sales, but manufacturers cannot produce enough cars to satisfy consumer demand. Today on Inside Automotive,...
remarketing

Auto Remarketing’s Joe Overby on the Future of the Used Car...

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On today’s show, we're pleased to welcome back Joe Overby, Senior Editor for Auto Remarketing and Auto Remarketing Canada. In this segment, Joe gives...
Patrick Manzi

A Year in Review and 2020 Industry Predictions from NADA’s Chief...

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2019 for the auto retail industry has come to a close and many of us have been eagerly waiting to see the final numbers....