Artificial intelligence (AI) is rapidly reshaping the car-buying experience, creating a more consumer-centric environment that's driving car buyer satisfaction to an all-time high. In today's episode of Driving Solutions, Greta Crowley, Vice President of Retail Marketing at Cox Automotive, unpacks the key factors behind this shift and how AI-driven solutions can improve dealership CSI scores and profitability.
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The latest Cox Automotive study, "The 4 Key Drivers of Shopper Satisfaction," found that increased use of...