CBT Automotive Conference & Expo Expands Booth Space To Accommodate Demand

Demand for exhibitor space at the Feb. 9-11, 2016 CBT Automotive Sales, Service and Marketing Conference & Expo in Atlanta has led event organizer CBT Automotive Network to add another 10,000 square feet for booths.

“The response from exhibitors has been intense and rewarding, and we expect that additional space to be booked quickly,” noted Jim Fitzpatrick, founder and CEO of CBT Automotive. “That demand reflects the retail automotive industry’s need for a conference that focuses on every aspect of running a successful dealership, and in turn the ability of vendors to present to a large and diversified audience of dealership professionals.”

Meanwhile, limited opportunities remain for Platinum and Gold sponsorship categories for the event at the Omni Hotel at CNN Center, and for sponsorships of cocktail and lunch gatherings. Also, early bird conference registration is now open at a $200 price break by going to https://www.cbtconferenceandexpo.com.

“Exhibitor booths and sponsorships enable our vendor partners to reach decision-makers at every level of a new car dealership, from dealers to directors of sales, finance and insurance, marketing and service,” Fitzpatrick noted.

Keynote speakers for the Conference & Expo include University of Alabama head football coach Nick Saban, best-selling business management author Patrick Lencioni, millennials marketing expert Jason Dorsey, vAuto President Dale Pollak and Cox Auto Media President Jared Rowe. Plus, the retail automotive industry’s top leaders will address more than 65 highly topical general and breakout sessions.

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Atlanta-based CBT Automotive Network is an online and print media news source dedicated to providing the retail automotive industry with news and analysis, best management practices and training. The company offers separate web portals targeting dealership ownership and top management, CBT News (https://www.cbtnews.com) and Service Drive Today (https://www.servicedrivetoday.com). It also publishes two monthly trade magazines, Car Biz Today and Service Drive Magazine.