How Rob Sight Ford is Working Through Challenging Market Conditions
The right message goes a long way with consumers. Bobby Sight, operations director at Rob Sight Ford, knew that the messaging behind their marketing played a big role in their...
TSLA368.06013.34%
GM82.750-1.21%
F12.180-0.245%
RIVN12.340-0.08%
CYD25.890-0.13%
HMC34.060-0.22%
TM194.060-0.55%
CVNA58.690-0.14%
PAG212.000-0.42%
LAD293.170-1.97%
AN160.390-1.34%
GPI239.280-2.94%
ABG169.940-0.11%
SAH62.740-0.87%
TSLA368.06013.34%
GM82.750-1.21%
F12.180-0.245%
RIVN12.340-0.08%
CYD25.890-0.13%
HMC34.060-0.22%
TM194.060-0.55%
CVNA58.690-0.14%
PAG212.000-0.42%
LAD293.170-1.97%
AN160.390-1.34%
GPI239.280-2.94%
ABG169.940-0.11%
SAH62.740-0.87%
TSLA368.06013.34%
GM82.750-1.21%
F12.180-0.245%
RIVN12.340-0.08%
CYD25.890-0.13%
HMC34.060-0.22%
TM194.060-0.55%
CVNA58.690-0.14%
PAG212.000-0.42%
LAD293.170-1.97%
AN160.390-1.34%
GPI239.280-2.94%
ABG169.940-0.11%
SAH62.740-0.87%
Auto News
3 Similarities Among Successful Dealers in Today’s Market – Randy Kobat
The last 100 days have felt like quite a year. The car business effectively shut down in March, however as of May, some dealers are seeing record numbers of used...
Automakers Get Creative with Highly Anticipated Vehicle Debuts
Amidst COVID-19 concerns domestic automakers from Ford to Dodge to GMC are debating whether to post-pone their highly anticipated product announcements or to debut them in an online setting. Following...
Penske Automotive Forecast a Profit in Q2
The coronavirus pandemic has taken a chunk out of sales across all auto retailers. The path back to profitability seems like a treacherous mountain for many dealers. However, Penske Automotive...
Virginia Nissan Dealer Dan Banister on How to Close the Racial Divide in Retail Automotive
On today’s show, we’re so pleased to welcome Dan Banister, Owner of Banister Nissan of Chesapeake and Banister Nissan of Norfolk in Virginia. In this segment, Dan and Jim tackle...
Subaru Tops J.D. Power Automotive Brand Loyalty Study Again
For the second year in a row, Subaru ranks highest in mainstream brand loyalty, according to J.D. Power’s 2020 U.S. Automotive Loyalty Study. Subaru owners who are trading in or...
4 Custom Audiences Your Dealership Should Use in Facebook Ads
As an automotive marketer, you’re putting valuable time and money into your Facebook advertising strategy. That’s why it’s so important for your ads to be seen by the right audience.
While...
Ohio Dealer Chris Marhofer Discusses Used-Car Inventory Strategy
In the midst of the uncertainty of COVID-19, many businesses are just looking for ways to get by. For Chris Marhofer, President and COO of Ron Marhofer Auto Family, surviving...
Determining when a CPO is the Right Choice for Your Customer – Brian Moody, Autotrader
Recently, Autotrader announced the Best Non-Luxury and Luxury Certified Pre-Owned Programs for 2020. Since today’s car shoppers are focused on value and affordability, CPO is a perfect option for a...
Dave Anderson on Setting Up a Newly Promoted Manager for Success
This week, one of our viewers sent in the question: We've been busy, and I need another manager. What's the best way to help someone I'm promoting, who's never managed...
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