Tyler Davis
On-Boarding New Technicians
If you have made a new hire, then you are aware that it takes them some time to get to where they contribute to...
What is a Pre-Delivery Inspection?
Pre-delivery inspections (PDI) are exactly as they sound, a full inspection of a vehicle to assess its readiness for the road. With new vehicles,...
Is Your Shop Ready for the Future?
The automotive industry has been evolving at an astonishing rate since its inception. Due to this ever advancing edge of the field, it is...
Technician Compensation Plans – What’s Best for Your Shop?
Technicians have a difficult job. Every tool, every chemical, and every car they touch in a normal day can be a threat to their...
Investing in your Technicians with Training
An Investment in Your Technicians is an Investment in Your Business
If you took the advice in my previous article about hiring young, new talent,...
How and Where to Recruit the Best Auto Technicians
Recruiting technicians is never a hard job. The real difficulty is recruiting technicians worth your money and time. Too often in my career as...
What Not to Say in Sales or Business
You can never expect someone to agree with you if you are disagreeing with them. This is vital – and is the single most...
Silence is Golden: During a Demonstration Drive, Let the Car Speak to the Customer
There are many things in the retail automotive business that have become central to the car buying experience. Probably nothing has stood the test...
Move Inventory Faster and Add Selling Time by Changing this Process at Your Dealership
To capitalize on a strong used vehicle market, dealers need to explore every avenue they can to increase efficiency and implement a better reconditioning...
Equip Your Team with a Winning Culture
How can we equip our front-line sales professionals with all of the proper tools necessary to be successful in automotive? A large part of...
Auto Industry Veteran Lisa Copeland Discusses How to Make Every Dealership Employee a Brand...
Setting the right tone for the new year is crucial for any dealership. Now is the time to throw out bad habits, try new...
How to Deal With a Best Price Shopper
Most car buyers come into the dealership with the fear that they will be pressured into buying something that's not really what they want....
Being Personable When Handling Internet Leads
On this week's episode of On the Mark, Mark Tewart talks about how the use of certain templates and scripts when handling internet leads...
Recruiting in the Modern Age of Automotive
On this week's episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and...
Moving from Email to Text Messaging
On this week's episode of Auto Marketing Now, Brian Pasch details the benefits and convenience of communicating with your customers via text message rather...
