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Paul Moran

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Paul Moran is President and CEO of Vboost, Inc., the first proactive process to create positive viral marketing in the retail automotive space. He has over 28 years of experience in creating digital marketing programs and introducing dealers to effective technologies. His expertise covers all aspects of traditional, digital and social marketing. He can be reached at paul@vboost.com
referrals

Who Needs Referrals Anyways?

Our industry is typically one of immediacy. Questions like “What would it take to earn your business right now?” are very typical and used...
Trade-In Valetvideo

The Benefits of Using a Completely Live Vehicle Appraisal Team – Mike Dodd, Trade-In...

At NADA 2020 in beautiful Las Vegas, host Jim Fitzpatrick was joined by Mike Dodd, CEO of Trade-In Valet, one of the industry's largest...
VADAvideo

How Dealers can Better Engage with their Local Legislators – Don Hall, President of...

On today’s show, we welcome back Don Hall, President and CEO of VADA, the Virginia Automobile Dealers Association. In this segment, Don and Jim...
service

Boost Your Service Department’s Bottom Line

Have you ever watched an older movie and asked, “Why don't they make them like that anymore?” I know why they don't. It’s because...
automotiveMastermindvideo

The Importance of Precise Data Mining in Your Dealership’s 2020 Marketing Strategy- Marco Schnabl,...

automotiveMastermind Founder and Co-CEO Marco Schnabl joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss the state of...
Hansel Auto Groupvideo

How Dealers Can Increase Efficiency and Reduce Turnover in Variable Ops – David Long,...

Here to discuss your return on time, and how dealers can increase efficiency as well as reduce turnover, is David Long, a veteran of...

Why Vehicle Price is Actually Your Friend

On this week's episode of Kain & Co., David Kain explains how giving the customer an actual vehicle price instead of avoiding doing so...

What January’s Kerrigan Report Reveals About Industry Consolidation Trends for 2020

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Erin Kerrigan, Founder and Managing Director of Kerrigan Advisors. VIDEO TRANSCRIPT: Bridget F.: Hello, everyone,...

Doing More With Your Website Visitors

On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...

Which F&I Products Should You Sell Online?

 On this week's episode of F&I Today, Becky Chernek explains why making all of your F&I products available online may not increase profits, and...