Editor's Note
By Mary Welch
Roger Scholfield’s father had a plaque in his used car dealership office in Augusta, Kanas. It read “Service Means Sales.” Vic Scholfield’s, Roger’s father, was a firm believer...
A Service-First Philosophy Keeps Honda Dealership Growing
By Mary Welch
Vic Scholfield was a visionary when it came to customer service. Scholfield, and his brother Dick, opened up a used car lot in...
Mike Sullivan Sells Cars and Spreads the Word about the Environment
By Mary Welch
Mike Sullivan has always been environmentally aware — whether it is surfing, putting in charging stations in his dealership...
Dealer Fights Customer Flight With Prices and Value
By Mary Welch
Need a four-wheel alignment or cabin air filter replacement but am not sure the dealership will give you the best price? Don’t...
However, the Michigan family business has been repaid, and then some, in utilities savings and favorable publicity. BY MARY WELCH
Ryan LaFontaine estimates an LEED gold certification added $1.5 million to...
Texas Mazda store learns what’s necessary with relationship-building, sponsorships, advertising.
BY MARY WELCH
With roughly 40,000 soldiers stationed at Fort Hood in Killeen, Texas, about an hour’s drive north of Austin, it...
Customers may volunteer to change them once a problem is fixed, but if they don’t, dealerships must be assertive. BY MARY WELCH
When dealing with haters on social media, dealerships should...