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Mark Lozano

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Mark Lozano is Product Manager, Marketing at DealerSocket
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Top Ten Reasons for Internal Auction Lanes

Most dealerships acquire used car inventory through the auction process, which can be painfully long and costly, squeezing your dealership’s potential profit margin. Consider,...
video

The Three Keys to Attracting and Retaining Talent at Your Dealership – James Boening,...

James Boening, General Manager of Audi South Atlanta, sits down with CBT News to discuss his dealership's strategies for attracting and retaining talent in...
Reconvideo

Solutions That Measure and Manage Your Dealership’s Recon Process

If you’re a dealer struggling to get your used vehicles in and out of recon as quickly as possible, you’ll want to pay attention...

Making the Connection: Four Ways to Align your Goals

Who are you as a dealership, and what do you stand for? If someone were to ask the above question to one of your...
direct marketing

How To Personalize Your Direct Marketing And Get Results

Direct Marketing, a form of advertising that uses physical marketing materials to communicate to their consumers regarding about a product or service. This form...
listing

Seller Beware: Failures in Facebook Listings

Recently there has been some buzz about auto listings being stolen on Facebook. Dealerships who posted cars online found that the link attached didn’t necessarily bring...

What Does Digital Retailing Have To Do With F&I?

On this week's episode of F&I Today Becky Chernek talks about digital retailing and what it has to do with F&I. Why should you...

The Power of Right Example

On this week's episode of Hard Truths with Dave Anderson we talk about the power of right example. Everybody is already leading by example,...

What Sets Your BDC Apart From the Competition?

 On this week's episode of Kain & Co., David Kain talks to Emily Lindau of Johnson Motors & Ford in Wisconsin about what their...

Traits of Great Leadership

On this week's episode of On the Mark, Mark Tewart discusses certain leadership traits that are shared amongst great leaders as well as some...