Kerrigan Advisors’ seventh annual Dealer Survey is a unique industry resource designed to assess dealer sentiment on the future value of their businesses, franchise earnings and valuation expectations. The survey also explores the most pressing issues currently impacting auto retail, including artificial intelligence and tariffs, and captures dealer perspectives on each franchise—measuring trust levels, acquisition interest and blue sky trends.
The results of this year’s survey show some signs of increased optimism amongst the US dealer body. 29% of dealers surveyed have a positive outlook for their business over the next 12 months, relative to 26% having a negative view. Overall, steady state seems to be the overriding vantage point for 2026, with 46% reporting no change in their outlook for the business over the next 12 months.
