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KPI

View-Through Attribution: The most important KPI you’re probably not using

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When it comes to effectively measuring the performance of your marketing, key performance indicators (KPIs) are extremely important. It is vital to have a full working knowledge of exactly which KPIs are relevant and what they actually mean. A lack of understanding about the true meaning of any marketing metric, as well as how it […]
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Steve White

David Kain: How third-party car sites fit into the online...

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David interviews Steve White, CEO of Clarivoy, to discuss digital marketing, attribution and how third-party car sites fit into the online advertising universe.
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CBT News – May 2, 2016

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CBT News - May 2, 2016 On today's show: Steve White of Clarivoy on Google analytics. Grant Cardone tips...