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technicians

The Best Way to Pay Your Service Technicians

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Employee wages are one of the biggest expense of any dealership. This is especially true in the service department. Attracting quality talent and paying them what they are worth are essential to the success of any service department. But how do you ensure that the money you spend on service technicians is translating into production […]
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marketing

Marketing Strategy for Small Town Dealerships

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Automotive dealerships in small towns face different challenges than those that are in larger, more prominent, cities. In larger cities, sales are correspondent with the selling tactics and strategies to maximize the number of individuals making purchases. On the other hand, in small towns, successful sales correlate with comprehensive services and building long-lasting relationships between […]
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