TSLA400.74011.84%
GM81.3303.28%
F12.8800.44%
RIVN17.2150.325%
CYD43.2650.9431%
HMC25.0100.65%
TM217.2604.4%
CVNA388.16025.92%
PAG161.3455.325%
LAD282.6257.755%
AN207.7959.505%
GPI349.86014.38%
ABG211.1207.03%
SAH70.7003.33%
TSLA400.74011.84%
GM81.3303.28%
F12.8800.44%
RIVN17.2150.325%
CYD43.2650.9431%
HMC25.0100.65%
TM217.2604.4%
CVNA388.16025.92%
PAG161.3455.325%
LAD282.6257.755%
AN207.7959.505%
GPI349.86014.38%
ABG211.1207.03%
SAH70.7003.33%
TSLA400.74011.84%
GM81.3303.28%
F12.8800.44%
RIVN17.2150.325%
CYD43.2650.9431%
HMC25.0100.65%
TM217.2604.4%
CVNA388.16025.92%
PAG161.3455.325%
LAD282.6257.755%
AN207.7959.505%
GPI349.86014.38%
ABG211.1207.03%
SAH70.7003.33%


About: David Goldberg

David Goldberg

David Goldberg is a contributing writer and reporter for CBT News. He brings a unique combination of dealership experience, a lifelong love of automobiles, and a journalism background to his writing for CBT News. He has a BA in journalism from The George Washington University.

In this article, we will de­lve into the effectiveness of online vehicle me­rchandising and provide practical tips to help you achieve success in this crucial area.

7 tips for enhancing your dealership’s online vehicle merchandising strategy

- November 24, 2023
In today's fast-paced digital age­, having a robust strategy for showcasing your dealership’s vehicles online­ is not just a passing trend – it's absolutely vital. With 80% of car shoppers...
Sales & Marketing Articles
automotive dealership growth strategies

4 growth strategies to expand your auto dealership

- November 14, 2023
If your dealership has been firing on all cylinders and the bottom line is healthy, it's only natural to think about expansion. Yet, knowing when to grow can be challenging,...
Management & Leadership Articles
In many markets, qualified technicians have their choice of employer. Creating a strong and inviting brand separates you from the competition.

How your dealership can find stellar automotive technicians

- November 7, 2023
Hiring technicians today is more than putting bodies in service bays. These team members have to have the right skill set, possess a strong work ethic, be able to get...
Management & Leadership Articles
The pressure for greater sustainability in the auto segment comes from multiple groups but arguably began due to the “Tesla effect.”

Dealership sustainability: implementing eco-friendly practices in retail automotive

- October 26, 2023
For car dealerships, sustainability is more than a buzzword; following environmentally friendly practices is good business. It’s an approach that sends a strong positive message to customers and the community...
Daily Automotive News Articles
Generative AI has the potential to revolutionize marketing, streamlining the traditionally labor-intensive and speculative process.

Where does generative AI fit into dealership operations?

- October 25, 2023
Artificial Intelligence (AI) has been revolutionizing different industries, and the dealership sector is not immune to its impact. Generative AI, a specific type of AI, focuses on generating new data...
Daily Automotive News Articles
Auditing your service scheduling process is the best way to find potential bottlenecks and implement techniques to improve fixed operations. 

Auditing your dealership’s service scheduling processes

- October 20, 2023
The gateway to your dealership’s service department is scheduling. Make this process effortless, and the journey for a satisfied customer gets off on the right foot. However, you may never...
Fixed-Ops Articles
The world of fixed ops is changing rapidly. If you don’t pay attention to the latest trends, you could find yourself lagging behind.

5 trends impacting your fixed ops profits and how to address them

- October 17, 2023
Since the dawn of the car business, dealerships have been focused primarily on selling cars. Fixed ops has often been an afterthought. Ironically, fixed ops profit margins are significantly higher...
Fixed-Ops Articles
For dealers, the online car buying process is a fast-moving game. Trends and customer preferences are constantly changing.

It’s time to mystery shop your dealership’s online car buying process

- October 3, 2023
While you may use mystery shopping to assess your dealership’s in-person sales, do you take the same measures for online car buying? Failing to do so could be costing you...
Sales & Marketing Articles
F&I transparency

The time is now for F&I transparency

- September 21, 2023
Even before the pandemic, the auto industry was undergoing a transformation. Operations like CarMax and Carvana were delivering "no surprise" experiences to customers, while Tesla sought to skip the dealership process altogether. The onset...
F&I Articles
Your dealership is or will become an expert on electric vehicles. Take advantage of this mastery by promoting what you know. 

6 tips for marketing the benefits of electric vehicles and other eco-friendly cars

- August 25, 2023
Electric vehicles (EVs) are increasingly gaining favor with eco-conscious consumers looking for more sustainable transportation. However, marketing the environmental benefits of EVs to this audience requires a well-thought-out approach. These...
Sales & Marketing Articles


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