The Importance of Dealership Wayfinding and Design
How does your dealership layout affect customer experience? Is the customer aware of all of the features your dealership has to offer and can they easily navigate to their desired...
TSLA407.46015.84%
GM80.5404.23%
F11.7100.13%
RIVN11.8200.39%
CYD23.4100.13%
HMC34.070-0.29%
TM196.560-1.08%
CVNA59.2352.625%
PAG212.1600.07%
LAD290.7303.89%
AN164.8104.61%
GPI254.16010.28%
ABG194.99022.03%
SAH63.6802.42%
TSLA407.46015.84%
GM80.5404.23%
F11.7100.13%
RIVN11.8200.39%
CYD23.4100.13%
HMC34.070-0.29%
TM196.560-1.08%
CVNA59.2352.625%
PAG212.1600.07%
LAD290.7303.89%
AN164.8104.61%
GPI254.16010.28%
ABG194.99022.03%
SAH63.6802.42%
TSLA407.46015.84%
GM80.5404.23%
F11.7100.13%
RIVN11.8200.39%
CYD23.4100.13%
HMC34.070-0.29%
TM196.560-1.08%
CVNA59.2352.625%
PAG212.1600.07%
LAD290.7303.89%
AN164.8104.61%
GPI254.16010.28%
ABG194.99022.03%
SAH63.6802.42%
About: Ken Strong
7 New and Exciting Trends in Automotive Manufacturing and Retailing
Automotive manufacturing and retailing have changed dramatically over the last 5-10 years. Technology is advancing at a break-neck pace. Self-driving cars, electric vehicles, and changing mobility habits are paving the...
Unleashing the Power of Webinar Marketing
According to MyOwnConference.com, webinar history began at the end of 1980’s in the form of real-time text messaging apps. In 1995, PictureTel announced the launch of the LiveShare Plus software,...
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There are many opportunities for career growth in a dealership. Stories abound of managers who started out washing cars. If you know what you are doing, climbing the ladder is...
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After all the technological advancements with handling internet leads, the auto industry is still far from perfect when it comes to handling inbound phone leads. According to CallSource and IHS/Polk...
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We live in a world where it is extremely hard to pretend to be something you’re not. Social media and constant digital interconnectivity have put our lives out in front...
President Trump Announces That Roger Penske Will Receive the Presidential Medal of Freedom
President Donald Trump announced Thursday his plans to award the Presidential Medal of Freedom to automotive mogul and motor sports king Roger Penske.
"We're going to be presenting the Presidential Medal...
Teaching Customers About Maintenance in the Information Age
Owner’s clinics are nothing new in the car business. Dealerships have been trying to teach new buyers about their vehicles (and the dealership’s service offerings) for many years. Some dealers...
Do You Have a Cybersecurity Plan at Your Dealership?
Much the same way you build walls and barriers to protect your physical inventory, you should also be concerned about protecting your network and digital information. While losing some wheels,...
The Best Way to Pay Your Service Technicians
Employee wages are one of the biggest expense of any dealership. This is especially true in the service department. Attracting quality talent and paying them what they are worth are...
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