In a general sense coupons are a great way to boost sales and generate buzz around a particular product or service. A successful coupon campaign can boost the bottom line...
Manage Your Inventory
Unfortunately, there is still a lot of guesswork that goes into inventory planning at many dealerships. This does not have to be the case in our modern age....
Of all the virtues in life, gratitude could probably be considered the mother of them all. Think about it. Gratitude is the humility to recognize that we are not alone...
The holidays are a hectic time of year. Stress runs rampant with obligations to attend parties and events, along with the expectation to spend copious amounts of money on gifts,...
Repeat buyers are the basis of success for any auto dealership. You spend a lot of advertising dollars to attract new buyers to your dealership, but the real secret lies...
Climbing the ladder in the auto industry can be easy if you know what you are doing. While it is not recommended that you stab someone in the back to...
As a manager, you probably recognize that team building is important. The approach to teambuilding can be difficult, however. Teambuilding exercises seem to be so cliché. Anybody who has been...
Selling cars is more than just exchanging money for metal. It is understanding people. It is also understanding your own psychology and that of your customer. There are many good...
A career in the car business can be fun and rewarding. Life in the dealership is often high energy and fast-paced. It may be overwhelming at first, especially if you...
Commercial vehicle sales are good business. This business is a great way to incrementally increase your monthly sales volume in a new niche, without cannibalizing business in other areas. For...