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marketing teamvideo

Evaluating Your Dealership’s Marketing Team and Advertising Spend (Part 1) – Glenn Pasch, PCG...

Jim recently caught up with Glenn Pasch, auto marketing expert, and CEO of PCG Digital. They discussed the importance of re-evaluating your dealership's marketing team...
social media

Why Organic Social Media Is Losing Its Power?

Having a good organic reach on social media simply refers to how well the posts of a page perform without having to have any...

Mazda Changing Things Up With New Appointments

Tuesday, Mazda announced announced several leadership changes to its North American Operations. The current CEO and President of Mazda North American Operations (MNAO), Masahiro...

Auto Loan Interest Rates Continue to Soar

Auto loan interest rates continue to go up, according to a recent Edmunds analysis, with rates reaching their highest in a decade. Looking at...
F&I staff

3 Reasons It’s Still Ok to Call Your F&I Staff ‘Managers’

Titles. Do they matter and if so, do they matter to the person who has the title or the person interacting with them? In dealerships, as...

Stop, Look, and Listen

  On today's episode of Straight Talk, David Lewis talks about how you can close more sales and find success by stopping, looking, and listening.

The Reward of Consistent Practice

Nobody gets better on game day. On today's Saturday Morning Sales Meeting, Dave discusses the rewards that come with consistent practice and preparation.

The Power of the First Impression

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis and Associates talks about the meet and greet in the service...

Don’t Take the Bait

Nobody can offend you without your consent. If anybody says or does anything to try and get under your skin, don't give in. On...