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business

What Not to Say in Sales or Business

You can never expect someone to agree with you if you are disagreeing with them. This is vital – and is the single most...
F&I

A Look at Changes Coming to F&I in 2020

A new decade is here and with it, a lot of speculation on what the state of the auto industry will look like in...
feedback


The Power of Feedback

You head to the doctor and complain you are not feeling well. The doctor sends you for a battery of tests. You return the...
service drive

3 Tips to Sell More Cars Through the Service Drive

Use Data to Get Service Drive Customers into the Showroom 45% of customers who service at a dealership bought not only the car they are...
Lisa Copelandvideo

Auto Industry Veteran Lisa Copeland Discusses How to Make Every Dealership Employee a Brand...

Setting the right tone for the new year is crucial for any dealership. Now is the time to throw out bad habits, try new...

How to Deal With a Best Price Shopper

 Most car buyers come into the dealership with the fear that they will be pressured into buying something that's not really what they want....

Being Personable When Handling Internet Leads

On this week's episode of On the Mark, Mark Tewart talks about how the use of certain templates and scripts when handling internet leads...

Recruiting in the Modern Age of Automotive

On this week's episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and...

Moving from Email to Text Messaging

On this week's episode of Auto Marketing Now, Brian Pasch details the benefits and convenience of communicating with your customers via text message rather...