On today's show:
- Northwood University Department Chair for Automotive Marketing, Elgie Bright, discusses what is being taught to tomorrow's dealership leaders
- Larry Dorfman, CEO and Chairman of EasyCare, explains how...
On today's show:
- EasyCare Chairman and CEO Larry Dorfman explains how to handle warranty marketing scams that your customers may believe are from you
- Sales Tip of the Day with...
Larry Dorfman, CEO of EasyCare, recaps the success of Best Training Day Ever 2015. He talks expansion plans for next year and the vision for the event. Larry also talks about the importance...