Susan M. Petersen’s career in automotive finance spans more than 41 years and stands as a testament to what happens when skill, compassion, and integrity meet. At Meyer Motors, Inc., Sue has grown from an entry-level clerical role into an accomplished Business Manager. Along the way, she made history: she became the first Business Manager at the dealership to increase finance office profitability by 50% or more, while maintaining impeccable paperwork standards. That combination of measurable impact and meticulous care defines everything about her approach.
What sets Sue apart from nearly any other professional in the business is her ability to connect. Her demeanor is warm, approachable, and capable of winning over even the most skeptical customers. Those who visit her office often leave with a level of trust and comfort that is rare in any industry. Colleagues say it would not be a surprise to see guests giving Sue a hug after spending time in her office.
Sue’s work is thorough, audit-proof, and ethically grounded. She understands lender relationships, compliance requirements, and the interpersonal dynamics that make the difference between a transaction and a relationship. In over four decades, she has never stopped learning and never stopped giving, and that is why CBT News recognizes Susan M. Petersen as a Remarkable Leader in F&I.
