Wes Boling

Wes Boling is Senior Communications Manager for Nokian Tyres North America. He serves as the company’s spokesperson in the United States and Canada and oversees their content planning, media relationships, brand ambassador network and internal communications program. He has nearly a decade of experience in the tire industry and 20 years of work in the communications and marketing sectors. In addition to representing Nokian Tyres, Wes partners with colleagues to support brand growth throughout North America. In 2025, Nokian Tyres was named the fastest-growing tire brand in the world by Brand Finance. As the Finnish inventor of the winter and all-weather passenger tires, Nokian Tyres has more than 90 years of driving expertise. The tiremaker operates an award-winning factory in Dayton, Tennessee, where it makes millions of all-season, all-weather and all-terrain tires for the North American market.