The Importance of Having Return Customers in the Service Drive – John Fairchild, Fixed-Ops Expert

According to Cox Automotive’s latest study, Opportunities to Build Customer Loyalty, an estimated 70 percent of consumers who purchased or leased from a dealer did not return for service in the past year. So, how can dealers increase sales in the fixed-ops department in 2019? On today’s show, Jim discusses the importance of having return … Continue reading The Importance of Having Return Customers in the Service Drive – John Fairchild, Fixed-Ops Expert