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OUR LATEST POSTS

At the New York Auto Show (and online), Hyundai revealed an enhanced 2025 Santa Cruz Sport Adventure Vehicle & Tucson SUV.

Hyundai shows off revamped 2025 Santa Cruz at NY Auto Show

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At the New York International Auto Show, Hyundai revealed an enhanced 2025 Santa Cruz Sport Adventure Vehicle. During the show, Brad Arnold, Hyundai Design North...

Hyundai makes $50 billion EV investment, Fisker cuts Ocean SUV prices,...

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Inside Automotive  Using data to get the most out of your digital marketing strategy — Colin Carrasquillo | Nielsen Automotive Group Digital marketing has become a...
Colin Carrasquillo joins Inside Automotive to share how dealers can use first party data to super-charge their digital marketing strategies.

Using data to get the most out of your digital marketing...

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Digital marketing has become a major component of automotive retail, serving to drive leads, strengthen branding, and broaden the scope of dealers' markets. However,...
Discover April Simmons' insights on adapting to auto market shifts, leveraging data-driven strategies, and promoting diversity.

How digital platforms are shaping the industry’s evolution – April Simmons...

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On the latest episode of Kain & Co., host David Kane sits down with April Simmons, the marketing director of Horne Auto Group, to...
New research highlights the differences between what consumers expect from the electric vehicle segment and what the market actually offers.

What electric vehicle buyers want vs. what the market has to...

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New research has identified a disconnect between the expectations of electric vehicle shoppers and the reality of what the market has to offer, underscoring...
Genesis offered a sneak peek into what lies ahead for the expanding luxury brand with the Neolun, a brand-new all-electric concept vehicle.

Genesis unveils the ‘Neolun’ a new all-electric SUV concept

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On March 26, Genesis offered a sneak peek into what lies ahead for the rapidly expanding luxury brand with the Neolun, a brand-new, large,...