Tag: setting an example
Personality or Sales Ability? Which is More Important for F&I Success?
Every GM has the important task of choosing the right F&I manager when screening applicants, whether they are an outside hire or an existing...
Five Ways YouTube Can Fit into Your Dealership’s Marketing Strategy
You may think YouTube is only for cat videos, video game walkthroughs, and beauty tutorials, but car buyers have turned the platform into a...
Cheryl Miller Takes the Driver’s Seat as AutoNation’s First Female CEO (Part 1)
On today's very special edition of CBT News, our host, Jim Fitzpatrick visited AutoNation's corporate headquarters in sunny Ft. Lauderdale, Florida to be with...
3 Simple Ways to Help Retain Your Millennial F&I Managers
Much has been written about and analyzed when it comes to comparing all of the major population demographics. How Boomers prefer to buy a...
What Dealerships Need to Know About Complying with CBD and Marijuana Laws
It's important to preface any discussion regarding drugs by recommending dealerships speak with a knowledgeable attorney who understands the nuances of the subject. The...
Confirming and Destroying Stereotypes
Every customer has a stereotype about the car-buying experience. It's on you to confirm or destroy that stereotype. Saturday Morning Sales Meeting with Jonathan...
Lead Generation Equals Dollar Creation
On this week's episode of On the Mark, Mark Tewart talks about how to create more leads, navigating marketing channels as a dealer or...
Educating Your Team to Become Digitally Successful
On this week's episode of Kain & Co., David Kain invites you to his 15th annual Clients & Friends Digital Success Workshop. Join David...
Approaching Digital Retailing Challenges
On this week's episode of Auto Marketing Now, Brian Pasch talks about some of the retailing challenges that dealers and vendors face when trying...
