Integrating Direct Mail with Digital Targeting
With newer forms of technology and techniques arising daily for ways to send out a message, older – more traditional – ways are being left behind. Direct mail, a form...
TSLA411.1704.74%
GM84.0702.57%
F14.790-0.05%
RIVN16.680-0.08%
CYD51.8301.8%
HMC26.9700.53%
TM180.2205.27%
CVNA68.9004.8%
PAG180.070-0.89%
LAD308.520-4.86%
AN193.3901.86%
GPI325.7400.41%
ABG199.5500.02%
SAH83.710-0.9%
TSLA411.1704.74%
GM84.0702.57%
F14.790-0.05%
RIVN16.680-0.08%
CYD51.8301.8%
HMC26.9700.53%
TM180.2205.27%
CVNA68.9004.8%
PAG180.070-0.89%
LAD308.520-4.86%
AN193.3901.86%
GPI325.7400.41%
ABG199.5500.02%
SAH83.710-0.9%
TSLA411.1704.74%
GM84.0702.57%
F14.790-0.05%
RIVN16.680-0.08%
CYD51.8301.8%
HMC26.9700.53%
TM180.2205.27%
CVNA68.9004.8%
PAG180.070-0.89%
LAD308.520-4.86%
AN193.3901.86%
GPI325.7400.41%
ABG199.5500.02%
SAH83.710-0.9%
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5 Ways to Add a Personal Touch to Your Online Sales Process
Nothing connects humans on a broader scale than the internet. If something newsworthy happens, you are bound to see it in your social media or news feed within minutes, and...
How to Become a Digital Retailer In 2018
From research to purchasing decisions, consumers are becoming more interested in doing the whole process on their own. They prefer things to be entirely self-serviced with limited human interactions. For...
Demand More from Your Ad Agency Partners
New technologies and metrics are available to help dealers optimize their marketing mix and answer the age-old question: Who Sold It? Multi-touch, cross-device sales attribution starts by having clean customer...
CRM Is About CEM!
Dealerships could easily generate substantial sales and gross increases on an annual basis by improving the customer experience and satisfaction within the dealership. It’s a proven fact!
Success in business requires...
What is Needed for a Fast-Moving Sales Challenge
In today’s car-buying climate, the necessity to shift a new car off the lot has never been greater.
New sales are now falling below expectations to 2015 levels despite generous incentives,...
How Machine Learning and AI are Boosting Marketing Efficiency and Slashing Waste
In the not-so-good old days, connecting with in-market car shoppers was a guessing game, at best. Dealers selected the media channels they thought might have the best chances of attracting...
Building a Great Social Media Presence (Part 2) – LinkedIn and Twitter
This article is part of a series on Building a Great Social Media Presence. Read Part 1 - Facebook here.
One of the most effective and complex ways to engage with your...
Attribution in the Automotive Dealership Industry
There’s no question about the highly competitive nature of the automotive industry. Dealerships need to on top of every aspect of their business in order to secure the sale when...
Toyota launches new software designed to enable dealers to launch car share programs
PLANO, Texas -- Toyota and Servco Pacific Inc. (Servco) have partnered to test a new car-sharing technology in Honolulu, Hawaii. The suite of software and services is an important part of Toyota's Mobility...
