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Are good employees being trained properly? | Selling on the Service Drive | How Dealerships Are Educating A New Generation

On today’s CBT Newscast for Wednesday, September 6th, 2017:

Are good employees being trained properly on selling great products?
Steve Richards, who is speaking at the upcoming Best Training Day Ever, told CBT that if the good employees aren’t trained on the type of value those nice products can add to the great vehicles, it doesn’t matter. Watch Now

Selling on the Service Drive
Every day vehicles leave your service department still needing repairs and maintenance. Many of the owners would have been happy to purchase the work if only they had been asked. Others were asked, but the service advisor didn’t know how to answer the customers’ objections. Read More

Filling The Gap – How Automobile Dealerships Are Involved In Educating A New Generation
The automobile industry is as strong as the human capital within it. For dealerships to be successful there has to be a healthy supply of workers from many disciplines: marketing, advertising, sales, operations, technicians, finances, accounting, and the list could go on…
Read More

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CBT News
For over 11 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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