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Tip of the Day

CBT Automotive Network has partnered with some of the automotive industry’s top trainers to bring valuable tips and information directly to you and your auto sales staff.  Top trainers dish up pragmatic advice on selling, sales techniques, and skills that both your green peas and your seasoned sales professionals will find relevant in working with today’s consumers.

Testing Lookalike Audiences on Facebook

Facebookvideo
Want more customers like the ones you have? Brian has a great suggestion using your DMS and Facebook for capturing lookalike audiences. VIDEO TRANSCRIPT: Hi, this is Brian Pasch and here's your CBT News Tip of the Day. There isn't a dealer watching today's show that...

Doing Busywork to Generate Business

busyworkvideo
David says to stay busy, start developing a phrase he used when he was a salesperson and things got a little slow during the month, “busy work.”  He suggests what goes into finding and creating “busy work” and shares several examples. VIDEO TRANSCRIPT:  I'm excited to...

Stepping Outside of Your Routine

Tip of the Dayvideo
On today's CBT News Tip of the Day, Mark Tewart shares a tip to get you out of your comfort zone and help you grow. VIDEO TRANSCRIPT: Hi, I'm Mark Tewart with the Sales Tip of the Day on CBT News. The heart connects, but the mind...

Confused About Vendor Speak?

vendor speakvideo
Are you confused about vendor speak? Are your vendors using language your team can understand? If they’re not, Glenn has a few suggestions.   VIDEO TRANSCRIPT:  Hi, Glenn Pasch here with your CBT marketing tip of the day. Vendor Speak. Now you may not know what...

Muscle Memory Management

Managementvideo
How is your muscle memory management? David Lewis of David Lewis & Associates shows you how constant role-playing (with MMM) will benefit your sales, the way certain NBA players practice their shots over and over and over, in Today's Tip of the Day on...

What’s In It For You?

opportunitiesvideo
What is your “why”, but more importantly than that “what’s in it for you, not your customer?” Cory suggests reversing the action to maximize your opportunities on today's Tip of the Day. VIDEO TRANSCRIPT: I'm Cory Mosley and this is your CBT news sales tip of...

Don’t Stop Short and Miss A Sale

Tip Of The Dayvideo
Sometimes you may be the reason why a sale didn't happen. In today's Tip Of The Day, Paul Cummings shares with you how many "No's" could lead to a yes and why you should not stop short. VIDEO TRANSCRIPT: Hi, Welcome to Tip of the Day. This...

Voicemail: Say It Twice

voicemailvideo
When leaving a voicemail, David Kain suggests saying your name, phone number, and the name of your dealership two times to make it easier on your guest while also getting more calls back. VIDEO TRANSCRIPT: Hello, I'm David Kain here with your tip of the day....

H.F.G.: Hope for Gain

Hope for Gainvideo
HFG? What do these three letters have to do with customers buying a vehicle from your dealership today? Mark explains.   VIDEO TRANSCRIPT: I want you to remember these three letters, HFG, hope for gain. Nobody has ever bought a car without experiencing, feeling hope for...

Getting Rid of Friction in the Dealership

frictionvideo
 Whether it's between two team members or a team member and a customer, friction is never a good look for your dealership. Glenn Pasch goes over how to deal with different types of conflict on today's Tip of the Day. VIDEO TRANSCRIPT:  It's time for a...

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