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Marketing during COVID-19: Five examples of advertising to customers

Is your dealership marketing team finding their balance when it comes to crafting the right advertising messaging during this COVID-19 pandemic? This action can...

New study shows consumers’ motives for dealership service, key marketing tactics

A new study performed by DriveSure and FixedOPS Marketing reveals trends in how customers select a service department, what motivates their choice, and ways...

CBT Thanksgiving automotive newscast: November 26, 2020

Happy Thanksgiving, we hope you and your family are having a great day today. In a year unlike any other, we are reminded of...

The Weekly Automotive Market Minute for November 25, 2020

Welcome to the Weekly Automotive Market Minute with Bridget Fitzpatrick: This week’s retail SAAR of new car sales came out to 11.95, a slight 1.5%...

What car dealers can expect for Black Friday 2020

Black Friday is one of the busiest shopping days of the year and although this year might look slightly different due to the pandemic,...