Cox Automotive Integrates LivePerson Automotive Messaging Platform in Digital Retailing Apps
ATLANTA, Feb. 28, 2019 -- LivePerson Automotive and Cox Automotive announced today that consumers using Cox Automotive Digital Retailing applications will now be able to contact dealers through live chat while they are completing digital retailing steps on desktop or mobile. The new integration,...
Cox Automotive Presents its 14th Barbara Cox Woman of the Year Award
ATLANTA, Jan. 28, 2019 – Cox Automotive presented its annual Barbara Cox Woman of the Year Award to Gail Miller, owner and chairman of Larry H. Miller Group of Companies. This honor is awarded to women who demonstrate business leadership and community advocacy, as well...
Autotrader Drives More Leads for Dealers with New Personalized Digital Car-Shopping Experience
ATLANTA, January 22, 2019 – Autotrader, one of the most-used third party car listings site, will showcase new capabilities at the upcoming 2019 NADA Show that simplify, streamline and deliver a personalized, online car- buying experience to consumers and drive more value for dealers. The ongoing...
Clutch Technologies Announces Subscription Platform to Meet the Needs of Every Driver
ATLANTA, January 22, 2019 – Clutch Technologies, www.driveclutch.com, continues to
revolutionize the car subscription category with the launch of the Clutch Subscription Platform – a suite of products that meets the needs of every driver. This Clutch product offering provides many of the benefits of...
Digital Air Strike’s Acquisitions Deliver New Targeted Advertising & Digital Retailing Solutions. Get an Unfair Online Advantage at NADA Booth 128-S
Digital Air Strike Acquires Two Companies, Expanding Ad Tech and Digital Retailing Solutions for the Automotive Industry Third Acquisition in Ten Months Adds Targeted Advertising and Advanced Credit Analytics to Digital Air Strike’s Award-winning Consumer Engagement Solutions SCOTTSDALE, Ariz., - January, 2019 Digital Air Strike, the leading...
Glenn Pasch Announces Jim and Bridget Fitzpatrick as 2019 Lighthouse Award Recipients
EATONTOWN, N.J. January 14, 2019 - The only award announced prior to the Automotive Website Awards, Jim and Bridget Fitzpatrick of CBT Automotive Network are the 2019 Lighthouse Award Recipients. Brian and Glenn Pasch, leaders in digital marketing, education, research, and data intelligence for the...
VinSolutions Invests in Connect Automotive Intelligence to Ensure Dealers Know Their Customers
January 17, 2019 – With a surplus of information right at their fingertips, car buyers are doing more advance research than ever, and they expect dealers to do their homework as well. Yet, when customers walk into a store, they often know more about...
EasyCare Takes Home Four 2018 Automotive Communication Awards
NORCROSS, GA. NOVEMBER 29, 2018 EasyCare, an innovative dealer solutions provider and administrator of F&I benefits, received four 2018 Automotive Communications Awards at the recent Women in Auto Care press conference in Las Vegas. The company has earned a total of 11 Automotive Communication...
Car and Driver and DealerScience Announce Car Shopping’s First Accurate Consumer Payment Tool
ATLANTA—November 7, 2018 – Hearst Autos, parent to Car and Driver, and DealerScience today announced a first in car shopping. Consumers researching and shopping for cars online will now have access to a payment tool that offers accurate payments powered by DealerScience’s proprietary software....
CDK Global Announces New CEO
Wednesday CDK Global announced it would be replacing current chief executive officer Brian MacDonald with Brian Krzanich, formerly of Intel. In a press release, CDK Global board chairman Leslie Brun said, "In evaluating the future of CDK, the Board and Brian MacDonald concluded that...
Is Your Dealership Getting Fooled by Vanity Metrics? – Jonathan “JT” Thompson, Force Marketing
Despite positive page views and clickthrough rates some dealerships continue to ultimately struggle with sales and outcomes. Jonathan "JT" Thompson, Vice President of Sales...
How to Embrace Industry Change and Adapt to the Needs of Your Customers –...
Like many other industries, automotive retail is constantly changing and evolving. From technology to customer experience, to service appointments, each area of the dealership...
What an Increased Demand in Used Vehicles Means for Your Dealership’s Wholesale Acquisition Strategy...
It’s no secret to anyone that vehicle affordability issues continue to arise, and that means more customers are looking to purchase used cars. Here...
Escalating Tariff Threats Still Loom Over U.S.-China Trade Deal
Last week, President Donald Trump fulfilled his promise of raising tariffs on China from 10% to 25% on about $200 billion of Chinese goods....
Are You Tired of Losing Your Top Performers? Retain Staff and Lower Turnover Costs...
Having a positive company culture is easy to talk about, but difficult to create and maintain. It’s easy to get caught up in the...
Creating a Marketing Strategy with Cable TV Advertising
On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable...
The Importance of a Dream Team Concept
On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you...
Having the Willingness to Win
The retail auto industry can often times feel like a race. Sometimes we're racing against coworkers or the competition, while other times we're racing...
The Power of the First Impression
On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis and Associates talks about the meet and greet in the service...
