How AI Can Improve Your Dealership’s Call Center Practices – Mike Haeg

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On today's show, CBT's Bridget Fitzpatrick discusses how artificial intelligence is improving call center practices with Mike Haeg, Vice President of Automotive at Car Wars. The pair also discuss the problems facing dealers in their call centers, as well as incorporating a CRM into the phone sales process. VIDEO TRANSCRIPT:  Bridget Fitzpatrick: Thanks so much for joining us on CBT Mike. Mike...

Bill Wittenmyer Discusses CRM Management, Growing Your BDC, and the Impact of Digital Retailing

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On today’s show, we welcome back Bill Wittenmyer, partner and Vice President of sales and operations for Elead CRM, a CDK Global company. Jim and Bill discuss why the majority of dealers aren't utilizing their CRMs to their fullest capabilities. They also tackle what makes a good CRM, how to grow your dealership's BDC and the industry trends that...

Jonathan Smoke, Chief Economist at Cox Automotive Discusses Q1 Sales and the State of Automotive Retail

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First quarter sales data has recently been released for the auto retail industry, and there are several trends that indicate some headwinds and tailwinds for the rest of the year. Here to talk in-depth about what dealers can expect from the Q1 sales is Jonathan Smoke, chief economist for Cox Automotive. VIDEO TRANSCRIPT:  Bridget Fitzpatrick: Thanks so much for joining us,...

Dealers Turn to CPO Vehicles as High Prices and Interest Rates Push Sales Down – Karl Brauer, Autotrader & KBB

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The first quarter of the fiscal year is officially over, and there are a lot of numbers and trends to break down. Here to talk to us more about March’s earnings is Karl Brauer, executive publisher for AutoTrader and Kelley Blue Book. Karl shares with us, his insight about this month’s winners, losers, the importance of CPO vehicles, and...

Get More Quality Digital Marketing Leads with These Strategies – Jonathan “JT” Thompson, Force Marketing

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Jonathan "JT" Thompson, Vice President of Sales at Force Marketing joins Jim Fitzpatrick in our CBT News studio to discuss how dealers can integrate their marketing strategy with other departments, in order to improve the overall health of the dealership. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Today, we are excited to have with us Mr. Jonathan Thompson, who's also known as JT in...

Consumer Confidence Remains High Despite Sluggish First Quarter Numbers – Patrick Manzi, NADA Senior Economist

first quartervideo
Q1 in the auto retail industry has come to an end and there has been a lot of speculation as to what the numbers will look like. Well, here to give us an in-depth analysis of 2019’s first quarter auto sales is Patrick Manzi, PhD., a senior economist for NADA. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Thanks so much for joining us, Patrick. Patrick...

How to Identify Your Dealership’s Strengths and Weaknesses – Max Zanan, Author of “Car Business 101”

Car Business 101video
On today’s show, we welcome back Max Zanan, automotive retail consultant, and best-selling author of “Perfect Dealership” and “Car Business 101”. In this segment, Max and Jim discuss how to accurately assess your dealership’s strengths and weaknesses. VIDEO TRANSCRIPTION:  Jim Fitzpatrick: Max Zanan, we'd like to welcome you back to CBT News. So glad you could take the time out of...

How Your Dealership Can Leverage Digital Retailing to Build Customer Trust – Pete MacInnis, eLEND & Steve Finlay, WardsAuto

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Every dealer knows that today’s car shoppers want more control of their car buying experience. They expect more information, transparency, and online transaction capabilities. Here to give us an update on all things digital retailing is Pete MacInnis, founder and CEO of eLEND Solutions, and Steve Finlay, editor at WardsAuto magazine. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Thank you, gentlemen, for joining us...

How to Develop a Comprehensive Revenue Growth Plan for Your Fixed-Ops Department – Michael Roppo, Fixed-Ops Director

revenue growthvideo
To increase revenue in today's retail auto industry, many dealers are focusing on boosting profits in the service department. Here to tell us how to develop a comprehensive revenue growth optimization plan is Michael Roppo, director of dealer fixed-ops consulting and training for WithumSmith and Brown’s automotive division. VIDEO TRANSCRIPTION:  Jim Fitzpatrick: Let's kind of jump right in here. What steps...

How to Create the Best Car Buying Experience for Your Customer Using Digital Marketing Technology – Eric Mercado, Force Marketing

buying experiencevideo
Eric Mercado, Chief Sales Officer of Force Marketing joins Jim Fitzpatrick in our CBT News studio where the pair take a comprehensive look at how dealerships can update and fully utilize their digital marketing strategies to create the best buying experience for their customers. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Welcome, Eric, to CBT. Eric Mercado: Thanks for having me. Jim Fitzpatrick: What are the...

HEADLINES

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Manheim’s Used Vehicle Index: How Your Dealership Can Profit from Current Opportunities | Interesting...

 Today on CBTNews.com - Tuesday, May 21st, 2019: Manheim's Used Vehicle Index: How Your Dealership Can Profit from Current Opportunities - Zo Rahim, Industry Insights...
dream teamvideo

The Importance of a Dream Team Concept

On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you...
lateral support

Should You Use Lateral Support as a Service Department Dispatch System?

Lateral support, Simple Support, Teams, Super Groups and Dispatch. Service Department technician production systems must be designed based on the quality and capabilities of...
relevancyvideo

How to Maintain Relevancy with Your Customers

 How are you communicating with your customers?  Are they confused because you’re addressing things they’re not interested in hearing about? Cory Mosley tells you...

The Importance of a Dream Team Concept

On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you...

Having the Willingness to Win

The retail auto industry can often times feel like a race. Sometimes we're racing against coworkers or the competition, while other times we're racing...

The Power of the First Impression

 On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis and Associates talks about the meet and greet in the service...