Maryland Lexus Dealer Takes Whole New Approach to Employee Retention & Customer Experience

lexusvideo
On today’s show, we’re pleased to welcome back James Boening, General Manager at Ourisman Lexus Rockville in Washington, D.C.  VIDEO TRANSCRIPT: Jim F.: Hi, everyone, I'm Jim Fitzpatrick. Thanks so much for joining me on another edition of CBT News. Today, I'm so excited to have with us via Zoom, Mr. James Boening. You've seen him here on CBT before. He...

Bill Wittenmyer Discusses CRM Management, Growing Your BDC, and the Impact of Digital Retailing

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 On today’s show, we welcome back Bill Wittenmyer, partner and Vice President of sales and operations for Elead CRM, a CDK Global company. Jim and Bill discuss why the majority of dealers aren't utilizing their CRMs to their fullest capabilities. They also tackle what makes a good CRM, how to grow your dealership's BDC and the industry trends that...

Force Marketing CRO Jeff Brown on CTV, Video Retargeting, and Digital Ad Spend

CTVvideo
On today’s show, we're pleased to welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff is one of the leading experts on automotive video marketing and has spoken at a number of events this year to get the word out about video advertising as it relates to CTV and other changing consumer demands in media consumption. VIDEO TRANSCRIPT:  Jim...

How ReconVelocity is Helping Dealers Get Their Vehicles Retail-Ready Faster – Hugh Hathcock & Chris Slaydon

Hugh Hathcockvideo
On today's show, we pleased to welcome back Hugh Hathcock, owner of ReconVelocity and one of his most successful clients, Chris Slaydon of Vernon Auto Group. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hi everyone. Jim Fitzpatrick on another edition of CBT News. Thanks so much for joining us today. We're so happy to have back in the studio, Mr. Hugh Hathcock. I know...

5 Leadership Lessons to Apply at Your Dealership – Joseph Michelli, ‘The Airbnb Way’

Joseph Michellivideo
On today's show, we’re pleased to welcome back Joseph Michelli, New York Times best-selling author and customer experience expert. Joseph also has a new book out titled “The Airbnb Way: 5 Leadership Lessons for Igniting Growth through Loyalty, Community, and Belonging”. In this segment, Jim and Joseph take a deep dive into these five lessons and discuss other important...

Disrupt the Competition by Creating a More Convenient Customer Experience – Shep Hyken, NYT Best-Selling Author

customer experiencevideo
As we all know, providing an excellent customer experience is the key to running a successful dealership. On today's show, CBT's Jim Fitzpatrick discusses why car buyers today want the purchase process to be hassle-free and convenient with New York Times bestselling author Shep Hyken. Last year alone, $75 billion dollars was lost due to poor customer service, and that number...

Practical Solutions to Help Dealers Solve Their Most Frequent Digital Retailing Dilemmas – Mo Zahabi, Cox Automotive

digital retailingvideo
On today’s show, we’re pleased to welcome back Mo Zahabi, Senior Director of Product Consulting at Cox Automotive. In this segment, Mo and Jim continue their conversation about how dealerships can implement digital retailing strategies, common mistakes in this space, and practical solutions to solve them.  To watch Jim and Mo's first interview, click here. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Hi, everyone. Jim...

How to Recruit Top Talent for Your Sales Team – Mark Tewart

sales
Every dealer knows that the auto industry has its cycles. As we approach the end of the year, car sales usually see a slump in the winter with things picking back up in the spring. On today’s show, Jim Fitzpatrick speaks with Mark Tewart, president of Tewart Enterprises and host of On The Mark right here on the CBT...

Fast Talk: Brian Finkelmeyer and Patrick Janes Discuss Navigating the Robust Used-Car Market and Growing Your Dealership

used-car marketvideo
 In this segment of Fast Talk, vAuto's Brian Finkelmeyer and Patrick Janes discuss the challenges dealers face as rising pressure of expenses coupled with the diminishing grosses, continue to compress margins. Brian and Patrick advise dealers on how to navigate our currently robust used-car market and take advantage of it in order to grow your business and overcome those...

What The Latest Buy-Sell Market Trends Mean for the Auto Retail Industry – Ryan Kerrigan, Kerrigan Advisors

buy-sell marketvideo
On today's show, we're pleased to welcome back Ryan Kerrigan, managing director of Kerrigan Advisors. In this segment, Ryan and Jim discuss the state of auto retail's buy-sell market, consolidation trends, what the public stock prices are doing, and the key takeaways from the Blue Sky Report. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Hello, everyone. I'm Jim Fitzpatrick. Thanks so much for joining...

HEADLINES

week in reviewvideo

CBT News Week In Review: December 13, 2019

CBT News Week In Review for Friday, December 13th, 2019: What November Sales Numbers Indicate for the Close of 2019 Here to give us an overview...
successfulvideo

CRM Managers, BDRs, and How to Be Successful

On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...
eye contact

5 Reasons Why You Don’t Close the Deal

Way too many salespeople spend too long selling and too little time closing. These two things—selling and closing—are completely different arts and you need...
service

15 Ways to Improve Communication in the Service Drive

Effective communication. This article is a “how to” on the ways we can more efficiently communicate with our customers and our colleagues. We need...

CRM Managers, BDRs, and How to Be Successful

On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Altering the Language Being Used in Your Dealership

On this week's episode of Kain & Co., David Kain talks about the use of outdated language in the dealership and how customers may...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...