Tuesday, January 19, 2021
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Sales Strategy

How to bring your best sales energy to the showroom floor – Jeff Shore

Sales teams can often be discouraged by the high volume of rejection from consumers. It can be overwhelming and create negative energy that can hurt every other sales opportunity. So, how can sales managers help their staff hone their skills and bring the best energy to the sales floor every time? We talked with Jeff […]
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Tips to turn high-intent web traffic into sales

Your automated marketing plan with SEO, geo-fencing, paid ads, and customer retention drives thousands of high-intent web traffic to fill out forms and provide...

‘Wolf of Wall Street’ Jordan Belfort tells auto dealers what to focus on in 2020 and beyond (Part 2)

Welcome to part two of our conversation with world-renowned sales trainer, Jordan Belfort. After gaining major notoriety with his memoir The Wolf Of Wall Street,...

Real ‘Wolf of Wall Street’ Jordan Belfort on straight line selling for auto dealers

From Stratton Oakmont, to world-renowned sales trainer, Jordan Belfort has had a career unlike any other. With the blockbuster movie, The Wolf Of Wall...

4 strategies to make your sales department more effective – Victor Antonio

Sales managers often find themselves looking for ways to motivate their teams to take the next step in their development. Here to discuss four...

GSM Frankie Florey discusses how Autosport Acura adapted to the COVID-19 crisis

In today's COVID-19 world, customers value transparency and safety during their car-buying journey now more than ever. No one knows this better than Frankie...

As dealer sentiment improves, inventory woes deepen

On Sept. 8, Cox Automotive released the Q3 2020 Cox Automotive Dealer Sentiment Index (CADSI). Information collected from dealers surveyed in late July through...

Six Steps to Build a High-Converting Referral Program at Your Store

Social media, video marketing, and email newsletters may be all the rage. Nevertheless, there is a form of marketing that seems to fit the...
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AIADA President Cody Lusk on how the Biden Administration will likely impact the auto industry

As the COVID-19 pandemic persists, and the Biden administration enters the White House, many dealers are curious to know how new government leadership will...

Five things to consider if you are thinking about selling your dealership

The COVID-19 pandemic has led to significant interruptions in the automotive industry. However, while the move to online sales and additional services like car delivery has...

Biden’s executive actions in first days could influence auto industry

Preparations are being made in the Capitol for Wednesday’s inauguration ceremony, transferring power to President-elect Joe Biden. Amid a heavy police and military presence,...

CBT automotive newscast: January 19, 2021

Today’s Featured Interview: AIADA President Cody Lusk on how the Biden Administration will likely impact the auto industry As the COVID-19 pandemic persists, and the Biden...

4 automotive marketing essentials car dealers should prioritize this year – John Fitzpatrick, Force Marketing

Today on CBT News, John Fitzpatrick, CEO of Force Marketing, joins the show to reflect on marketing in 2020. He also looks ahead to...
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