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Sunday, September 19, 2021
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Sales Strategy

Sales Strategy

A guide to understanding the ROI of your phone calls

Steve Laureys - 0
Every interaction you have with a customer has an impact on your bottom line and the reputation of your dealership. Whether that touch point...
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Sales Strategy

Virtual 20 groups create new possibilities for continuous improvement

Ron Leggero - 0
Have you ever thought of joining a 20 Group to understand how your dealership can optimize workflow, people, processes and tools to drive more...
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Sales Strategy

The National Retail Federation projects retail sales growth in 2021 with effective vaccine rollout

Chanell Turner - 0
The year 2020 was a challenging one—particularly for the automotive industry. During the start of the pandemic, U.S. vehicle sales fell as much as...
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Dealer Interview

How car dealers can stay ahead of the curve with a solid business strategy

CBT News - 0
Today on CBT News, host Jim Fitzpatrick is joined by Shawn Hays, Co-Founder of Sales Hustler and General Manager of Carter Myers Colonial Chevrolet...
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Sales Strategy

Best practices for engaging today’s car shopper: In-person sales (Part 4)

Steve Mitchell - 0
When circumstances have forced society to limit personal interaction, small yet personal touches can make a huge difference in closing a sale. These interactions...
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Sales Strategy

Best practices for engaging today’s car shopper: Remote car sales (Part 3)

Steve Mitchell - 0
A study by KPMG has found that for car purchases, "consumers want ... an end-to-end e-commerce experience." They also don't want to step "in a showroom, even...
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Sales Strategy

Rethinking the test drive to unlock new revenue

Courtney White - 0
There’s no doubt COVID-19 accelerated automotive retailers’ digitization efforts. Evolving consumer preferences for personalized, on-demand service that doesn’t require a dealership visit mean the retail environment now...
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Sales Strategy

TrueCar predicts 16 million new car sales in 2021

Jason Unrau - 0
Headed into another year of uncertainty, TrueCar is forecasting a healthy increase over 2020’s suppressed auto sales performance, expecting new light vehicle sales in 2021 to...
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CBT News is a multimedia platform where top dealership professionals go to stay ahead and learn how to sell and service more vehicles more profitably. Automotive industry professionals learn the latest automotive news, sales and management training, best practices and so much more. In addition to providing the latest automotive news and in-depth interviews with industry leaders, CBT News also hosts weekly shows featuring the nation’s top automotive trainers and consultants, covering all departments of the dealership including sales, fixed ops, parts, management, leasing and finance. CBT News was created to deliver daily content that dealers can count on for help in running their dealerships better. If you are looking for a community where you can learn the latest auto news and get ahead in the car business, subscribe today.

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