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David Lewis

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David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.
prospectingvideo

Successful Prospecting in a Digital Age

On this week's edition of Straight Talk, David Lewis talks about one of the great challenges many people in the auto industry face, prospecting...
Managementvideo

Muscle Memory Management

How is your muscle memory management? David Lewis of David Lewis & Associates shows you how constant role-playing (with MMM) will benefit your sales,...
first pencilvideo

First Pencil – What to Offer the Customer

  On today's episode of Straight Talk, David Lewis talks about what you should offer the customer on the first penciling, the first real step...
sales processvideo

Picking the Right Car in the Sales Process

One of the most important parts of the sales process is picking out the perfect car. As you’re walking the lot, David Lewis of...
video replyvideo

The Value of a Video Reply

  On this week's episode of Straight Talk, David Lewis explains how putting in a little extra effort by sending your potential customers a short...
walk aroundvideo

What to Say When Customers Say, “We just want to walk around by ourselves.”

On today's Tip of the Day, David Lewis of David Lewis & Associates shows you how to lower your customers' defensive posture and improve...
sellingvideo

Selling in the Service Drive

On this week's episode of Straight Talk, David Lewis tells you how you can sell more vehicles by selling to customers who dropped off...
motivatedvideo

What Are You Motivated By?

We all need motivation to keep us going and push us forward. On today's episode of Straight Talk, David Lewis asks, What keeps you...
demo drivevideo

Don’t Be Like Everyone Else On The Demo Drive

The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...
Straight Talkvideo

What Happens When Someone Lies to You?

  On this week's episode of Straight Talk, David Lewis of David Lewis and Associates talks about what happens when the customer lies to you,...
Lisa Copelandvideo

Lisa Copeland on Industry Trends, Dealer’s Pain Points, and Fiat Leaving the U.S. Market

On today’s show, we welcome back Lisa Copeland, founder of Lisa Copeland Global and CEO of Cars Her Way. Lisa always has great insight...
Marc McGurrenvideo

How to Effectively Handle Leads and Manage Your Dealership’s BDC – Marc McGurren

Every dealer wants the same thing, to move their inventory faster and more efficiently. But with money spread across several different marketing channels, you...
F&I

4 Ways to Ace the Customer F&I Interview

Making sales in any industry requires knowledge of what makes your customer tick, what their ‘pain points’ are, and being able to apply that...
mom and pop

How Can Mom And Pop Dealerships Survive Big Tech?

Economists say that it’s too early to fully determine the impact larger companies have on small businesses. Some research proves that big tech companies...
Toyota

Envisioning the Future: Toyota Looking for New Leadership

Almost a decade ago in June of 2009, Akio Toyoda was elected to replace Toyota’s departing president, Katsuaki Watanabe. He took over the corporation...

Thinking Outside the F&I Box

Depending on the culture of your dealership, it ma make sense for a salesperson to undertake part of the F&I process. On today's episode...

It’s Time for a New Conversation

If you have an underperformer on your team, chances are you've had the same conversation with them multiple times. It's time for a new...

Be a Champion this Saturday

 What did you think about when you woke up this morning? Did you want to climb back into bed or did you wake up...

Fanatical Customer Care

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks to you about how to achieve fanatical customer...