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David Lewis

David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.
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Designing Your Career with Clear Goals

On this week's episode of Straight Talk, David Lewis speaks to you about one of the most important actions and habits to develop if...
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The Importance of Wearing a Name Tag

 When you meet your customers, they aren't really listening to you. Instead, they're figuring out whether or not you're trustworthy. On today's Tip of...
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How to Have a Relationship With Customers

David shares his four rules for sales success and explains how to develop lasting relationships with customers, on this week's episode of Straight Talk.

What’s Better Than Building Rapport?

 Rapport is important with customers, but according to David Lewis, it’s difficult to get.  Find out what David believes is more important than rapport. You...

Talking Too Much During the Negotiation

 On this week's episode of Straight Talk, David Lewis explains how knowing when to ask questions and when to be quiet during the negotiation...

Putting Yourself in the Customer’s Shoes

Your Service department is more successful when it puts itself in the customer’s shoes. What does that mean? David explains on today's Tip of...
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Properly Handling Calling Customers

On this week's episode of Straight Talk, David Lewis talks about the importance of properly handling calling customers and why car shoppers would call...
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Eliminating Your Customers’ Fears

 David Lewis talks about understanding and eliminating your customers' fears to help you earn the sale on today's Saturday Morning Sales Meeting.

How to Sell to Millennials in 2019

Before taking on the challenge of how to sell to Millennials, you must first know who they are and what age group they fall...
closing the dealvideo

The 7 Most Important Words To Closing The Deal

David Lewis of David Lewis & Associates gives you the 7 most important words to closing the deal and tells you why you should...
shared cars

The Evolving Face of Car Sharing Legislation

Car sharing, a platform that allows for short term car rentals from private citizens or designated entities. Though it’s been around for a while,...
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How Can Mom And Pop Dealerships Survive Big Tech?

Economists say that it’s too early to fully determine the impact larger companies have on small businesses. Some research proves that big tech companies...

Turning a Phone Call Into an Appointment

It’s no secret that your dealership’s location can pose challenges to running an effective sales process. Situated in congested Chicago, the Berman Infiniti of...

Taking the Tesla Approach to your Personal Branding

When you think of electric vehicles (EV), chances are Tesla is one of the first images that come to mind. And when you think...

“The Amazon of Auto” Carvana Restores Faith From Investors

Despite the “massive losses and negative cash flow” that Carvana has experienced within the past few years, the used auto retailer is making a...

Thinking Outside the F&I Box

Depending on the culture of your dealership, it ma make sense for a salesperson to undertake part of the F&I process. On today's episode...

It’s Time for a New Conversation

If you have an underperformer on your team, chances are you've had the same conversation with them multiple times. It's time for a new...

Be a Champion this Saturday

 What did you think about when you woke up this morning? Did you want to climb back into bed or did you wake up...

Fanatical Customer Care

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks to you about how to achieve fanatical customer...