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David Lewis

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David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.
name tagvideo

The Importance of Wearing a Name Tag

 When you meet your customers, they aren't really listening to you. Instead, they're figuring out whether or not you're trustworthy. On today's Tip of...
phone-upsvideo

Phone-Ups That Lead to a Sale

  On today's episode of Straight Talk, David Lewis talks about phone-ups and gives some powerful tips for turning an incoming customer call into a...
rapportvideo

What’s Better Than Building Rapport?

 Rapport is important with customers, but according to David Lewis, it’s difficult to get.  Find out what David believes is more important than rapport. You...
talkingvideo

Talking Your Way Out of a Sale

Some salespeople pride themselves on being great communicators, but this can sometimes lead to unfavorable results. On this week's Straight Talk, David talks about...
uniquevideo

Why is it important to be unique?

On this week's edition of Straight Talk, David Lewis talks about the importance of being unique and how to not being like every other...
Customersvideo

Putting Yourself in the Customer’s Shoes

Your Service department is more successful when it puts itself in the customer’s shoes. What does that mean? David explains on today's Tip of...
championvideo

Be a Champion this Saturday

 What did you think about when you woke up this morning? Did you want to climb back into bed or did you wake up...
clear goalsvideo

Designing Your Career with Clear Goals

On this week's episode of Straight Talk, David Lewis speaks to you about one of the most important actions and habits to develop if...
straight talkvideo

Stop, Look, and Listen

  On today's episode of Straight Talk, David Lewis talks about how you can close more sales and find success by stopping, looking, and listening.
prospectingvideo

Successful Prospecting in a Digital Age

On this week's edition of Straight Talk, David Lewis talks about one of the great challenges many people in the auto industry face, prospecting...
revenue streamsvideo

Creative Revenue Streams You May Want to Consider at Your Dealership – Trevor Gile,...

Bringing in-house revenue streams that your dealership would traditionally outsource could be the difference between a thriving business and one just making the cut,...
peak

How to Take Advantage of the Peak Season Sales

Like most sectors, the automotive industry has its cycles. Generally, those selling cars can expect slumps in the winter and summer, with things picking...
recall

Are OEM Recalls Effecting Overall Dealership Sales?

Last week the Center for Auto Saftey (CAS) published a demand for a recall of faulty KIA and Hyundai vehicles. Their demand is due...
leaders

The Top Communication Traits That Every Leader Should Possess

Take a moment to think of a supervisor, manager, or any other person you have interacted with that was in a leadership position who...
accessories

How to Upsell Accessories in your Dealership

Car shoppers are spending roughly $41 billion a year on auto accessories, according to a 2018 report from Reynolds & Reynolds. Yet, retail automotive dealerships...

Make This a Transformational Day

Do what you can to make everyone and everything around you better. Rob Shallenberger is inviting you to make today a transformational day on...

Are You Using Menu Selling for Compliance?

On this week's episode of F&I Today, Becky Chernek asks the question, "Are you using menu selling for compliance?" and goes over other ways...

Competitive Analysis

 Many times you can't see the picture behind the frame. We often get caught up in our own dealership bubble and can't see past...

Being An Unconditional Performer

Many people can have a good day after a good night's sleep or if they're feeling 100 percent. That's called being a "conditional performer."...