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David Lewis

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David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.
walk aroundvideo

What to say when customers say, “We just want to walk around by ourselves.”

On today's Tip of the Day, David Lewis shows you how to lower your customers' defensive posture and improve the customer experience. David also...
video replyvideo

The Value of a Video Reply

  On this week's episode of Straight Talk, David Lewis explains how putting in a little extra effort by sending your potential customers a short...
closing the dealvideo

The 7 Most Important Words To Closing The Deal

 David gives you the 7 most important words to closing the deal and tells you why you should be asking customers to buy the...
calling customersvideo

Properly Handling Calling Customers

On this week's episode of Straight Talk, David Lewis talks about the importance of properly handling calling customers and why car shoppers would call...
video

How to Have a Relationship With Customers

David shares his four rules for sales success and explains how to develop lasting relationships with customers.
successvideo

Make This Saturday a Day of Success

Being confident in yourself can make all the difference when it comes to selling a car. Turn today into a powerful day of success...
Managementvideo

Muscle Memory Management

How is your muscle memory management?  David shows you how constant role-playing (with MMM) will benefit your sales, the way certain NBA players practice...
Customersvideo

Putting Yourself in the Customer’s Shoes

Your Service department is more successful when it puts itself in the customer’s shoes. What does that mean? David explains on today's Tip of...
walk-aroundvideo

Improving Your Vehicle Walk-Around Process

On this week's episode of Straight Talk, David gives his best tips to inspire customers during one of the most important parts of your...
sales processvideo

Picking the Right Car in the Sales Process

One of the most important parts of the sales process is picking out the perfect car. As you’re walking the lot, David suggests asking...
Daimler

Daimler Profit Projections Lowered with Escalating Trade Tariffs

Mercedes Benz’s parent company, Daimler, has reported that the escalating trade war between the United States and China is the reason they have cut...
staff meetings

Are You Operating your Staff Meetings In A Way That Actually Helps?

Let’s be honest: no one likes meetings. Generally, we find meetings to be unproductive wastes of time, which we put up with because they’re...
auto sales

Tumultuous Auto Sales Forecast for Remainder of 2018

After a seven-year run of consecutive annual auto sales increases in the United States, the final sales figures for 2017 showed a regression of...
video

Using Technology to Increase Service Sales and Efficiency – Jim Roche, Xtime

CBT's own Jim Fitzpatrick sat down with Jim Roche, Senior Vice President of Marketing and Managed Services for Xtime, a Cox Automotive company, to...
Blinkervideo

Buy, Sell, and Finance a Car All Through One App – Blinker

Sometimes in the automotive retail industry, the idea of good technology that helps dealers and consumers help, buy, and sell cars comes from someone...

Become Your Own “One-A-Day Vitamin”

Become your own "One-A-Day Vitamin" by finding the things that move you forward every day on this week's Saturday Morning Sales Meeting with Mark...

Protecting Your Customers’ Personal Information

When was the last time you checked your safeguard procedures? On today's episode of F&I Today, Becky Chernek talks about protecting your customers' personal...

Texting Strategy

Adults spend an average of 23 hours a week texting. Every day there are about 6 billion text messages sent in the U.S. with...

Being An Unconditional Performer

Many people can have a good day after a good night's sleep or if they're feeling 100 percent. That's called being a "conditional performer."...