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David Lewis

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David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.
motivatedvideo

What are you motivated by?

We all nee motivation to keep things going and push us forward. On today's episode of Straight Talk, David Lewis asks: What keeps you...
customers callvideo

Two Reasons Why Customers Call Your Dealership

Ever have a situation where you called a 1-800 number and didn’t like the way the call was handled? David suggests doing several things...
dealershipvideo

Getting your Car Shopper in the Dealership to Buy

  People call your dealership. Why? Well, David says for several reasons. Some of those reasons might be annoying, especially if they don’t show up....
talkingvideo

Talking Your Way Out of a Sale

Some salespeople pride themselves on being great communicators, but this can sometimes lead to unfavorable results. On this week's Straight Talk, David talks about...
championvideo

Be a Champion this Saturday

What did you think about when you woke up this morning? Did you want to climb back into bed or did you wake up...
job stress

How To Handle Job Stress in the Dealership

In today’s fast paced society, stress can be a powerful factor in both the health and productivity of anyone working in the retail automotive...
customersvideo

How You Should View Your Customers

On this week's episode of Straight Talk, David Lewis talks about how you should view your customers and how you should treat everyone you...
Saturday Morning Sales Meetingvideo

Selling Your Personality

Focusing on being unique and different from what the customer expects from a salesperson is very beneficial. On today's Saturday Morning Sales Meeting, David Lewis...
clear goalsvideo

Designing Your Career with Clear Goals

On this week's episode of Straight Talk, David Lewis speaks to you about one of the most important actions and habits to develop if...
David Lewisvideo

Setting Goals for Yourself

On today's episode of Straight Talk, David Lewis talks about one of the most important actions and habits to develop if you're truly seeking...
tire store

Top of Mind Selling Prevents the Lost Sale

Successfully selling a high number of tires each month involves constant and consistent communication with your clients. For a lot of customers tires are...
service department

Should Your Service Department be Open on Sundays?

It is no secret that dealership personnel work long hours. The car business is demanding of employees’ time, but it can be equally demanding...
Paragon Hondavideo

How Paragon Honda Uses Technology to Properly Serve Their Market – Brian Benstock

Can you imagine the day when your customers can ask their Google Assistant to schedule their car for service? Or if their car is...
electronic pricing

Pros And Cons Of Electronic Pricing Hang Tags

Question: What do grocery stores and automobile dealerships have in common? Answer: Lots and lots of price tags. And what does that mean for your dealership?...
fleet sales

How Fleet Sales Affect Residual Values

Fleet Sales is often a dirty word in the auto industry. This can be true on the manufacturer side as well as the dealer...

Do Spot Decisions Really Help Sell More Cars?

On this week's edition of F&I Today, Becky Chernek talks about making spot decisions and whether or not they actually help your dealership sell...

The 7 Circles of Internet Sales Success – Training Circle

On today’s episode of Progressive Retail, Cory Mosley continues his series on the 7 Circles of Internet Sales Success by going over the Training...

Opening the Call: What to say to make a good first...

"The better you are prepared before reaching out to your customer, the better the conversation will be." Opening the call is much like your first...

Lessons in Leadership

What does it take to be a good leader? Mark Tewart gives some tips on how to get the most out of your team...