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David Kain

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David has a unique background that includes automotive retail, OEM executive leadership and digital sales training and consulting. His 20 years in retail included various positions in sales and service at Jack Kain Ford, where he remains a partner today. He also was the COO and co-founder of FordDirect.com, the Internet lead provider to Ford and Lincoln dealers. In 2003, he developed Kain Automotive. Visit his website at www.KainAutomotive.com.
recruitingvideo

Recruiting in the Modern Age of Automotive

On this week's episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and...
post-visit videovideo

Sending a Post-Visit Video of the Vehicle

 Does taking a post-visit video of a vehicle and sending it to the customer who was at a dealership looking at that particular vehicle...
onboardingvideo

Onboarding New Employees

On this week's episode of Kain & Company, David Kain, President of Kain Automotive, talks about creating a substantial onboarding plan so that you...
vendors

How to Keep Your Digital Vendors in Check

Every 30 days in the automotive industry, dealerships from coast to coast create their monthly financial statements they rely on to measure their operational...
busyworkvideo

Doing Busywork to Generate Business

 David says to stay busy, start developing a phrase he used when he was a salesperson and things got a little slow during the...
loyal customersvideo

How to Maintain a Close Relationship with Loyal Customers

In today's Tip of the Day, David Kain gives you some tips on how to maintain a close relationship with loyal customers. VIDEO TRANSCRIPT: Hello. I'm...
instant connect strategyvideo

Implementing an Instant Connect Strategy in Your Dealership

On this week's episode of Kain & Co., David Kain talks about implementing an instant connect strategy at your dealership, a technology that connects...
Youtube director toolvideo

If a Picture is Worth a Thousand Words, How Much is a Video Worth?

 If a picture is worth a thousand words, think about how valuable a video is with the YouTube Director Tool? According to David Kain,...
dealershipvideo

Advice for Buying or Selling a Dealership

On this week's episode of Kain & Co., David Kain talks to Hal Feder of Murphy Business & Financial Services about what advice he...
websites

Want More Leads? Give Your Guests a Nudge

Over the past two years I have heard consistently from dealers that their websites are less productive than they used to be.  There are...
F&I

A Look at Changes Coming to F&I in 2020

A new decade is here and with it, a lot of speculation on what the state of the auto industry will look like in...
business

What Not to Say in Sales or Business

You can never expect someone to agree with you if you are disagreeing with them. This is vital – and is the single most...
feedback


The Power of Feedback

You head to the doctor and complain you are not feeling well. The doctor sends you for a battery of tests. You return the...
Joseph Michellivideo

New York Times Best-Selling Author Joseph Michelli On Airbnb’s 5 Leadership Lessons

On today's show, we’re pleased to welcome back Joseph Michelli, New York Times best-selling author and customer experience expert. Joseph also has a new...
spam

Dealership Emails Going to SPAM? Here’s What To Do

0 % APR AND *FREE* FLOOR MATS ON ALL USED VEHICLES! CALL TODAY!!!! What was your first reaction to the line above? Did you cringe?...

How to Deal With a Best Price Shopper

 Most car buyers come into the dealership with the fear that they will be pressured into buying something that's not really what they want....

Being Personable When Handling Internet Leads

On this week's episode of On the Mark, Mark Tewart talks about how the use of certain templates and scripts when handling internet leads...

Recruiting in the Modern Age of Automotive

On this week's episode of Kain & Co., David Kain of Kain Automotive talks about the words you use in your recruiting ads and...

Moving from Email to Text Messaging

On this week's episode of Auto Marketing Now, Brian Pasch details the benefits and convenience of communicating with your customers via text message rather...