Home Authors Posts by CBT News

CBT News

46 POSTS 0 COMMENTS
Adding Vehicle Profit

How to Add $2,000 Profit per Vehicle

Let Buyers Do It at Home Most dealerships understand that much of the car-buying process takes place online. From comparing different makes and models to...
Industry News

Industry News

FCA Lights the Way FCA US dealerships are brightening the night for their customers who shop for new cars and trucks after sundown. FCA US has...
Advent of Micro-Moments

The Advent of Micro-Moments: Ensuring You’re Ahead of the Game

“Some folks might think that the phrase “micro-moments” is just some buzzword that’ll fade into the background, but that isn’t the case at all.” Micro-moments...
CTVvideo

Force Marketing CRO Jeff Brown on CTV, Video Retargeting, and Digital Ad Spend

On today’s show, we're pleased to welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff is one of the leading experts on...
recon processvideo

Dennis McGinn and Jon Burkeen Discuss the Best Ways to Manage Your Recon Process

On today's show, we're excited to talk more about the recon process with Dennis McGinn, founder and CEO of Rapid Recon, and Jon Burkeen,...
productive

Six Ways to Create More Productive Dealership Staff Meetings

Have you ever received a notification for a staff meeting and dreaded the event? You knew the meeting would take you away from other...
newscast

Four Ways Your Dealership Can Use a Sales Funnel

The world of marketing is never without its jargon and buzzwords. For the past five years, you might have heard the term “sales funnel”...
video

Bill Wittenmyer Discusses CRM Management, Growing Your BDC, and the Impact of Digital Retailing

 On today’s show, we welcome back Bill Wittenmyer, partner and Vice President of sales and operations for Elead CRM, a CDK Global company. Jim...

How to Maximize the Service Appointment Process and Retain More Customers

On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick speaks with guest host Michael Roppo, President of Automotive Management Resources, to discuss how...

What Separates You from Other Salespeople?

Customers tend to have a similar idea of how car salespeople handle their business. What sets you apart? On this week's episode of Straight...

Eliminating Your Customers’ Fears

 David Lewis talks about understanding and eliminating your customers' fears to help you earn the sale on today's Saturday Morning Sales Meeting.

How Do You Create a Vision Statement?

On this week's episode of On the Mark, Mark Tewart talks about laying out your goals with a vision statement so that you can...