stair step - search results

They’ve been cursed, blamed for sales blips, and looked down on by many dealers, manufacturers, and even retail customers. Yet, stair-step incentives, whether they...

Quota kickbacks have a place in the automotive industry with benefits for both consumers and some dealers. Programs that reward dealer volume sales, known as...

A hotly contested practice in the retail automotive industry is stair step programs. Often called something more glamorous or cerebral such as Ford’s “Volume...

Ford is reintroducing "stair-step incentives," a controversial practice that pays dealers bonuses for surpassing sales targets on certain models, to bolster sales of 2023...

On today's CBT Newscast for Friday, October 13th, 2017 Jeremy Anspach: What the future of digital marketing looks like Last week, PureCars acquired Showroom Logic. In...

The Purpose of Stair-Step Programs A lot of controversy surrounds the subject of stair-step incentive programs. There are strong opinions about the practice on the...

On today's CBT Newscast for Thursday, August 10th, 2017: Why are customers so interested in trucks & SUVs? We know SUVs, trucks, and crossovers remain popular...

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Tom Murphy, Founder and CEO of Scilicet and Dave Zuchowski, Former...

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, managing director for Kerrigan Advisors. May's Kerrigan Report addresses the slight...

On today's special edition of CBT News, we're happy to have Cody Lusk, President and CEO of the AIADA and the newly installed 2019...